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our services


HAM is a full-service, independent hospitality and tourism advisory firm with about 30 independent consultants and advisors operating in 16 countries throughout the CEE, SEE, Baltics and CIS regions and all over the globe. 

Your advantage in working with us, is that we are advisors who are able to connect key disciplines in the industry, such as hotel operations, planningdevelopment, real estate, investment and tourism.

With our flexible structure, we are able to assist our clients throughout the different stages of the product life cycle, whether we are talking about a hotel, a bar, a destination or something else within hospitality: we offer a full portfolio of services.

pre-development planning

If you are in the pre-development phase of your project - we might be the perfect partner to assist you. We have extensive experience in creating full pre-development studies throughout the globe. Our approach is to bring seemingly disconnected disciplines together and provide our clients with a cornerstone plan they can always rely on.

We provide advisory services in the planning phase of hotel and various other hospitality and tourism projects.

development & project management

With our highly skilled and experienced technical team we are able to plan and execute projects in a cost- and time-effective manner.


We also add value to your developments by building up to international standards that would make your project desirable for both private and institutional investors.

Our main mission is securing the highest return for our clients.

asset management

A little-known fact: HAM stands for hotels asset management. In 2002, our company started out providing this service to hotel owners, as our understanding of both the worlds of hospitality and real estate allowed us to relieve the pressure of our clients as well as to identify potential opportunities and risks regarding their investments.

Our main aim in this area of work is to create win-win solutions for hotel owners and operators.

performance & turnaround management

We breathe hospitality. Our experience in hotel and F&B operations allowed us to gain an edge in the field through multiple reorganisation projects of hotels, restaurants, bars, conference facilities... the list goes on.

Our aim is to help our clients operate to the maximum of their abilities both in quality and performance.

real estate transactions

Moving between the separate, but highly interlinked worlds of hospitality and real estate HAM has a bird's eye view on real estate transactions and a full understanding of the underlying dynamics. This, paired with our extensive partner network allows us to provide real estate brokerage and related services.

Through our mediation and transactional activities, we strive to make exceptional projects and deals happen.

expansion & representation services

Having been active in specific geographical areas such as CEE, SEE, CIS and Africa gives us an edge in these regions. We have a full understanding of the players, customs, challenges and opportunities in these areas and we can assist expansion or market entry through our local networks.

We help companies and investors enter these markets and we are able to represent you on the ground as well.

other services

Our passion for the hospitality motivates us to work on all projects related to the industry. After having developed tourism destination masterplans and advised travel start-ups, we are looking for the next challenge.

We are looking forward to hearing about your project and how we could be of assistance to you.

asset classes


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We provide tourism development and marketing advisory services that help destinations, tourism organizations and travel brands define and communicate their identities, bring tourism products to market, understand their unique selling points, find market access and position everything for effective online advertising and media campaigns.

We use our processes and methodology to help communities and destinations proactively manage their tourism development and destination resources.

Our knowledge and foresight encompass consumer and industry trends in adventure, culture and sustainable travel.

As influential voices and practitioners in the sustainable tourism industry, we draw on years of experience with social enterprises, NGOs, Investors and sustainability organisations. And we help you avoid some of the typical mistakes in tourism development that we see over and over again.

Real world; market-oriented. Our work, from the high-level strategy to the implementation of the market launch, has proven itself in this area.

Our work focuses on providing our customers with fast processing and market orientation. Our reports, research and work products contain observations and recommendations that can be implemented, approaches that should be repeatable and scalable. The mission: feasible, credible, sustainable, organic and sustainable results.

We are strategic and yet practical. Practical and entrepreneurial. Accessible and humorous.

We have one foot in the travel industry and the other in the world of consumer travel.

We work with countries, destinations, DMOs and small business stakeholders to uncover key cultural, culinary, historical and environmental strengths. We help you connect these key destination assets with leading travel trends – including sustainable tourism practices – to develop a tourism development and destination positioning strategy that differentiates you and highlights your uniqueness.

  • National and regional Tourism Development Master & Milestone Plans

  • Strengthening of institutional capacities of National Tourism Administrations - Adjustment and improvements in existing tourism regulations in accordance with international standards;

  • Development of community–based tourism -Alleviation of poverty through tourism;

  • Tourism mapping - Formulation and implementation of appropriate   strategic marketing plans and promotional strategies

  • Analysis of the value chain - SWOT analysis - Market segmentation - Positioning & Differentiation;

  • Destination rating - Identification and assessment of potential tourism development areas;

  • Establishment of coherent frameworks for long-term sustainable tourism development;

  • DMO development - Development of human resources for tourism;

  • Visitor attraction Planning;

  • Stakeholder engagement;

  • Regional destination development - Development of rural and eco-tourism;

  • Stimulation and promotion of public-private partnerships;

  • Product incubators / Innovation;

  • Establishment of hospitality/hotel classification systems

  • Method development;

  • Website/Content and Asset Strategy - Deployment of information technology in tourism;


A key to reaching the highest return on your investment is to explore the possibilities various asset classes in the industry have to offer. HAM can help you identify the best setup for your project, whether it is to be a specialised concept or a mixed-use.

We very open-minded. We look at the whole picture: change, combine, mix, match and diversify in order to secure the best setup and highest returns for our clients.

click on the pictures and discover the other asset classes we work with:

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